Reading Theodore Dalrymple’s, The Wilder Shores of Marx: Journeys in a Vanishing World, detailing visits to communist countries just prior to their collapse, the following passage, from his visit to Albania, struck me as particularly telling: However it is the printing and design of packaging that is most thoroughly characteristic – pathognomonic, as doctors put t – of communist manufacture. The paper or cardboard is always rough and absorbent, so that ink often sends little spidery strands through it; the calligraphy is crude and inelegant. The labels bear as little information…
The Historical Roots of Plain Packaging
